At this year's Cape Town International Jazz Festival (CTIJF), guests will get a glimpse of what it was like to experience the speak easies of the Roaring Twenties, when they step into the exclusive House of Walker Lounge.
Any festivalgoer who purchases a bottle of Gold Label Reserve, Platinum Label or Blue Label Johnnie Walker from the House of Walker Bar will then be admitted, along with three friends, to this premier lounge and may store their purchases in the venue's upscale bottle keep for the duration of the festival.
Guests to the lounge will be taken on a journey that will begin the moment they enter the venue and are welcomed by trained butlers. These personal valets will then guide guests through Johnnie Walker's 'King of Flavour' whisky tasting, briefly exploring the various labels' (Johnnie Walker Red, Black, Gold and Platinum) histories and dark, rich flavours.
"The combined iconicism of jazz and Johnnie Walker makes for a powerful association. The elegantly appointed House of Walker Lounge will provide our guests with the ultimate experience of 'Africa's Grandest Gathering' as they partake of fine music and the unparalleled flavour of Johnnie Walker," says brandhouse Reserve Project Manager, Deon Redpath.
In keeping with Johnnie Walker's tradition of excellence, the 15th annual CTIJF will present a star-studded line-up of over 40 of the best local and international jazz acts – including headliner and queen of afro-soul jazz Erykah Badu, local "kasi-soul" outfit The Soil, the UK's Shakatak and SA jazz legend Jimmy Dludlu, among numerous illustrious others – on five exciting stages.
As the largest music event in Sub-Saharan Africa, the CTIJF is set to draw in excess of 37 000 jazz devotees to the Cape Town International Convention Centre over two days from Friday, 28 to Saturday, 29 March 2014, and the House of Walker Lounge will offer an elite escape where a maximum of just 30 guests at a time (with rotations every 20 minutes, in the event of queues) can take a break before enjoying the next show.