11 October 2014 14:11

New Baileys Chocolate Cherry Irish Cream Liqueur

But first, let me take a selfie...!

In celebration of Baileys Chocolate Cherry Irish Cream Liqueur, the newest addition to the Baileys Liqueur collection, the brand is returning to the streets of New York City's Meatpacking District for the second annual Stylish Shots on the Go event. Inspired by the flavour's signature shot, the Cherry Bombshell, Baileys is helping to create selfie-worthy looks and empower women to show off their inner glam. Armed with a photographer, Baileys will handle the selfie process from A-Z for all passersby. Every coif will be tamed and styled and poses will be struck in celebration of the new Baileys flavour.

The new liqueur is a modern update on the classic Irish Cream that blends the flavours of chocolate and dark cherries for a unique Baileys taste experience. To accessorise your night with a Cherry Bombshell, simply mix one ounce of Baileys Chocolate Cherry with half an ounce of spiced rum and serve in a chilled shot glass rimmed with chocolate syrup and a cherry garnish.

"With the launch of new Baileys Chocolate Cherry, modern women everywhere can take delight in the innovative new flavor that takes the spirit of Baileys to the next level," said Stephanie Jacoby, Liqueurs Brand Director at Diageo. "We had so much fun with Stylish Shots on the Go last year that we couldn't resist taking over Meatpacking district again, only this time, to celebrate the Cherry Bombshell shot by creating an atmosphere where guests can let their inner bombshell shine through."

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